Bulmers Ltd is a leading manufacturer, marketer and distributor of branded long alcoholic drinks. In 2010, Bulmers Ltd acquired the Tennent’s beer brand as well as distribution rights in Scotland, Northern Ireland and Republic of Ireland in respect of certain AB InBev products, which includes a portfolio of some of the world’s leading beer brands.
The On-trade offering has expanded to include mainstream brands Tennent’s, Beck’s Vier and Bass, as well as premium brands Stella Artois, Staropramen, Hoegaarden and Leffe.
The flagship brand of Bulmers Ltd, Bulmers Original Cider is produced at Annerville, Clonmel and is the brand leader in the Irish cider market. Bulmers Original Cider is a year round choice for consumers.